About Us

The Lux Difference

We help companies drive growth through tech innovation with analysis you can trust and opinions you can rely on. We tell it like it is. It might not be what you want to hear, but it’ll always be what you need to know to make better decisions, faster.




Technical Expertise

Independent opinions rooted in deep expertise

Our philosophy is that an understanding of the underlying technology is critical to making informed business decisions. That’s why our team is comprised of scientists and engineers, most with advanced degrees from top universities around the world. We trust facts and data—not hype. We then marry our deep understanding of technology with business insights to bring you independent, fact-based analyses, insights, and opinions.

Primary research

Expert advice, based on facts

Lux goes beyond repackaged company claims and readily available public records. We dig deep to help you make informed decisions. See an example company profile.

Advanced Analytics

Experts augmented by proprietary analytics tools

We’re revolutionizing our innovation analysis capabilities to:

  • Expand the amount of complex, global data we collect and analyze 
  • Increase frequency of updates and extend coverage beyond start-ups

Our goal: generate more specific, actionable, and strategic insights for our clients.