Solutions

Establishing Technology Adoption Roadmaps

Successful strategies for new business development in emerging technologies require not only a view of today's competitive landscape and industry needs, but an informed view of what new developments are coming. We chart paths from today's proven technologies to tomorrow's speculative ones, focusing on clients' needs to break the long-term journey into manageable milestones. Lux Research helps executives:

Benchmark where today's opportunities lie in terms of application, industry and geography
Project technology development scenarios across given innovation ecosystems
Map adoption scenarios in the context of technology development and industry dynamics
Prioritize internal development activities to focus on the key opportunities in timeframes of greatest relevance to overall business strategy

Lux Research Solutions

To rationally project technology development in highly dynamic innovation and investment ecosystems, our clients use:

Company Profiles to gauge current and projected technology offerings from leading innovators
State of the Market Reports to identify timelines to true adoption of new technologies, spot gaps in the value of existing technologies, find strategies for delivering the highest impact technology improvements, and pick out game-changing early-stage technologies
On-demand Inquiry to gain the Lux Research perspective on where long term opportunities lie that fit the client's current and future capabilities
Lux Consulting services to map the relevant innovation ecosystems, lay out current needs and future trends, and choose the technology targets with the greatest impact

Case Study

A technology incubator at a major chemical company required guidance on how to shape its internal and external innovation platforms to compete favorably in the aerospace industry in the 5-year and 10-year timeframes. As well as subscribing to Lux Advanced Materials Intelligence, it engaged Lux Consulting to create a detailed roadmap of technology developments and end-user needs into the future. Using technology trajectories at leading developers, IP analyses for key industry participants, and market assessments for key areas of relevance, we identified the key trends it needed to follow. Additionally, we collected the views of end-users, thought leaders, and key technology developers through primary research, placed those views in the context of existing Lux Research analysis, and delivered the results as a roadmap for the client to use to track its progress.