Jason is an award-winning creative director and screenwriter, with over 20 years’ experience crafting film, digital, and print content for some of the biggest brands in the world. His love of innovation, trend hunting, and product commercialization led him to co-found one of the world’s most cutting-edge research firms, MotivBase, which was acquired by Lux Research in 2022. He has also written two books on culture, including the latest bestselling publication Microcultures: Understanding the Consumer Forces that Will Shape the Future of Your Business.
