LUX EXECUTIVE ROUNDTABLE HOUSTONReviving the Search for Rapid Returns

INVITE-ONLY EVENT

LUX EXECUTIVE ROUNDTABLE HOUSTON
Reviving the Search for Rapid Returns

Location: Magnolia Hotel Houston, 1100 Texas Ave, Houston, TX 77002

Date: Monday, April 7, 2025

Time: 12:00p.m. – 4:00p.m. CT

This exclusive event is complimentary to invitees. A networking lunch and dinner will be provided.

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Over het evenement

As costs for innovation escalate, CTOs/CIOs tell us that boards and investors are questioning conventional approaches and demanding greater ROI for innovation in chemicals, energy, manufacturing, and other mature industries. Even in the alcoholic beverage industry, which has long prided itself in its intensely frenetic product/market innovation with some leaders claiming idea-to-market timelines as short as 6 months — the majority of innovation in recent years has failed dramatically. How will this industry innovate in 2025 as celebrity brands continue to encroach, Gen Z resists the alcohol habit, and GLP-1 drugs limit consumption even among true adherents? Time is becoming a rapidly depleting resource in industry transitions. Directing innovation bets for earlier success will be a crucial imperative for innovation leaders in 2025.

Deze exclusieve kans biedt:

Exclusieve bijeenkomst om grote uitdagingen in innovatiegerelateerde besluitvorming aan te pakken - gratis voor Lux klanten.
Alleen uitgenodigde bijeenkomst voor C-level leiders binnen grote, wereldwijde bedrijven in aangrenzende sectoren.
Intercollegiaal leren, bijdragen en netwerken rond kritieke leiderschapskwesties.
Confidential, safe space for CTOs, CIOs, CSOs, and CEOs to engage in open, intellectual dialogue — guided by Lux and molded by the leaders in the Roundtable.
Concrete aanknopingspunten, inclusief kaders en vervolggesprekken.

Evenement Details

Location: Magnolia Hotel Houston, 1100 Texas Ave, Houston, TX 77002
Date: Monday, April 7, 2025
Time: 12:00p.m. – 4:00p.m. CT

This exclusive event is complimentary to invitees. A networking lunch and dinner will be provided.

For your convenience, a block of rooms has been reserved at the Magnolia Hotel Houston. To make your reservation and receive a discounted rate, please use this booking link. The booking link and discounted rate will expire on Monday, March 31st.

Days until the Lux Executive Roundtable Houston!

Tijd (CT)	Beschrijving
12:00p.m. – 1:00p.m.	Lunch netwerken
1:00p.m. – 2:15p.m.	Leadership Challenge: Portfolio Allocation As an innovation leader thrust into this era of hyperfocus around short-term ROI, if you were given only one year to accomplish results, how would you configure your innovation portfolio? Which of these would best represent your portfolio mix for incremental vs. transitional vs. transformational bets: (a) 60:30:10, (b) 100:0:0, or (c) 0:100:0? If you choose (a), how do you plan to accelerate time to market for your incremental innovation bets? How would you work with leaders within business divisions, marketing, and finance so that every incremental innovation bet pays off? If you choose (b), how will you retain and grow talent within the innovation/R&D teams that is excited to work only on transformational innovation bets? Where will you deploy AI to compensate for any attrition in the ranks? If you choose (c), how will you hasten consensus with internal/external stakeholders that would rather you pursue incremental innovation instead? How will you choose which customers’ near-term innovation needs to deprioritize?
2:15p.m. – 2:30p.m.	Netwerken Koffiepauze
2:30p.m. – 3:30p.m.	Potential Avenues: Innovation Outcomes Given your choice of portfolio mix above, how would you extrapolate from your experience? What criteria will you use to measure and track returns from your innovation portfolio mix? Will these be solely financial criteria (e.g., NPV, IRR, revenue, vitality index), or will you devise other measures for success? Based on the success you encounter by the end of the year, how will you alter your portfolio mix for subsequent years? What other decisions (other than innovation portfolio mix) would you apply constrained-timeline thinking to, in order to harvest efficiencies? Can AI play a role in enhancing your decision-making prowess?
3:30p.m. – 3:45p.m.	Taking Action: Three Questions What is the biggest learning from today’s discussion, and how will you operationalize it within your own organization? What questions remain in your mind about the ideas, challenges, and solutions that we discussed today? What would you suggest as a topic/agenda for our next Executive Roundtable?
	Evening Networking Dinner

Moderators

Arij van Berkel, Ph.D.

Chief Product Officer

Marisa Kopec

Algemeen directeur

Naveen Krishnamurthy

Senior Vice President of Lux Executive Programs

LUX EXECUTIVE ROUNDTABLE HOUSTON
Reviving the Search for Rapid Returns

You will hear from a member of our team shortly. If you have any questions, please reach out to events@luxresearchinc.com

Over de Lux-forums

De Lux Forums zijn een uitgelezen kans voor besluitvormers op het gebied van innovatie om meer te weten te komen over consumenteninzichten en de commercieel levensvatbare wetenschap en technologie die nodig zijn om mensgerichte innovatie mogelijk te maken. Deze reeks evenementen brengt wereldwijd analisten, leidinggevenden en thought leaders uit de industrie samen om van elkaar te leren en de meest kritieke kwesties aan te pakken waar onze industrie vandaag de dag mee te maken heeft.

Op het Lux Forum zullen materiedeskundigen zinvolle inzichten verschaffen die relevant zijn voor leiders op het gebied van innovatie in olie en gas, nutsbedrijven, industrie, chemie en consumentenproducten. In deze exclusieve setting zullen deelnemers via netwerksessies in contact komen met collega's uit de uitvoerende industrie en zullen ze kennismaken met geavanceerd onderzoek van Lux Research, de toonaangevende leverancier van onderzoek en advies op het gebied van duurzame innovatie. Deze forums leveren de ideeën die u nodig hebt om het innovatietempo in uw bedrijf te verhogen.