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Innovation across the agrifood value chain will take shape from mounting pressure to respond to evolving consumer demands, shifting regulatory landscapes, and accelerating technological change. From resilient farming practices to next-generation ingredients and consumer health products and devices, companies are navigating an increasingly complex ecosystem marked by regional policy divergence, volatile funding patterns, and rising expectations for transparency. 

In this environment, long-held innovation strategies are being reevaluated. Ingredient suppliers, manufacturers, and consumer brands must find a new balance between long-term vision and near-term agility. This webinar offers a strategic framework to interpret the signals of change, drawing from Lux’s Tech Signal as well as regulatory and market developments. It also outlines how leading players are retooling their innovation approach to remain competitive in a rapidly evolving food system.