The Essential Language of Innovation Decision-making

In a world of accelerating change, innovation executives can’t afford misaligned priorities or resource-draining projects. Yet many organizations struggle with inconsistent decision-making, outdated metrics, and competing agendas.

In this Inspire Report, Senior VP Naveen Krishnamurthy introduces a six-dimension framework — Purpose, Value, Capital, Time, Fit, and Risk — designed to help executives identify, evaluate, and execute truly strategic innovation priorities.

Through a series of actionable workshops and clear terminology, this approach fosters alignment across R&D, leadership, and the boardroom. It enables leaders to cut through noise, focus on high-impact opportunities, and make confident, transparent decisions that advance the company’s mission while delivering measurable results.

If you’re ready to strengthen your innovation function and lead with clarity, this report is your starting point.