How California sugarcane could become the next energy crop with Dave Rubenstein

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When you think of ethanol, you probably think of corn: at least in America, where corn ethanol has become a common addition to everyone’s gas tank. This week, we speak with Dave Rubenstein who’s trying to change that by growing sugarcane in California’s Imperial Valley. Anthony, Amy, and Karthik discuss the economics of ethanol, long term opportunities in sustainable aviation fuel and chemicals, the challenges with water, and more.

The world needs more and better innovation to solve climate, waste, and health problems in an increasingly tumultuous and uncertain world ā€“ not just the latest app, gadget, or software, but real deep tech innovation in energy, manufacturing, agrifood, resources, and more.

In this podcast, sustainable innovation experts Anthony Schiavo, Mike Holman, Karthik Subramanian, and Alina Strugut from Lux Research analyze the latest news and interview world-leading experts to navigate the technological, economic, political, and social trends that will determine what innovations succeed or fail.

The opinions expressed are those of the hosts and guests, and do not reflect the views of Lux Research.

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