Anna-Sophie Deetjen is a food innovation entrepreneur and founder of Nibblr and Morrow, two ventures tackling structural challenges in food production and development. Her work sits at the intersection of food, technology, and sustainability. Through hands-on experience with formulation, scale-up, and manufacturing, she gained first-hand insight into how fragmented and inefficient food innovation can be. This led her to found Nibblr: an intelligent operating system for food formulation that helps teams digitally understand ingredients, model decisions, and collaborate within a single source of truth, reducing uncertainty and enabling smarter, faster, more sustainable product development at scale.