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Three Things Innovation Leaders Must Do in 2025

By:

Chief Executive Officer

There are companies cutting costs in innovation that risk missing the boat on corporate transformation by prioritizing profitability over investing in an alternative future for their industry. While this provides a short-term benefit, these companies are not growing. Be sure you don’t sacrifice innovation momentum for short-term profits.

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Three Things Innovation Leaders Must Do in 2025

By:

Marisa Kopec

Chief Executive Officer

About Lux Research

Lux Research is a leading provider of tech-enabled research and advisory solutions, helping clients drive growth through technology innovation. A pioneer in the research industry, Lux uniquely combines technical expertise and business insights with a proprietary intelligence platform, using advanced analytics and data science to surface true leading indicators. With quality data derived from primary research, fact-based analysis, and opinions that challenge traditional thinking, Lux clients are empowered to make more informed decisions today to ensure future success.