Full Report

5 Key Consumer Trends Shaping 2025

By:

Alia O’Brien

Associate Director

Alina Strugut

Research Director

Amy Huras

Research Director

Cheryl Auger

Senior Director of Research

Do you know what will motivate consumers in the year ahead?

Our analysis evaluates conversations and market trends to pinpoint the beliefs and forces leading change in 2025.

In this Inspire Report, we’ll explore the trends driving consumers, including:

Slow living
Security amid financial uncertainty
Complementing humanity and AI
Intentional aging
Political and cultural divides

Use these insights to align your strategy with consumers’ core beliefs for long-term revenue growth

Download our full report to secure a competitive edge.

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5 Key Consumer Trends Shaping 2025

By:

Associate Director

Research Director

Research Director

Senior Director of Research

About Lux Research

Lux Research is a leading provider of tech-enabled research and advisory solutions, helping clients drive growth through technology innovation. A pioneer in the research industry, Lux uniquely combines technical expertise and business insights with a proprietary intelligence platform, using advanced analytics and data science to surface true leading indicators. With quality data derived from primary research, fact-based analysis, and opinions that challenge traditional thinking, Lux clients are empowered to make more informed decisions today to ensure future success.