Lux Suggested Expert Broadcasts
As a valued Lux strategic partner with an Advisory- or Executive Partner-level membership, you have access to an exclusive benefit: Lux Expert Broadcasts. These live broadcasts with Lux experts are designed to engage your team or, more broadly, other teams across your organization—similar to the analyst inquiries you love, but built for group learning and collaboration.
Because of your status as a strategic partner, you receive this additional privilege, which is not extended to all Lux clients. Lux Expert Broadcasts are invaluable live events that foster ideation, feedback, and collaboration with your peers and Lux experts.
These broadcasts are designed to educate and inspire curiosity and creativity on topics relevant to your business. Please work with your Client Experience Manager to build your team’s broadcast series based on our suggested menu, which covers a wide range of industries and trends.
2 Years of ChatGPT — What We've Learned about the Future of AI
A Reality Check on the Energy Transition
Alternative Textile Fiber Innovation: Achieving Performance, Cost, and Impact Goals
Today, the textiles industry is under increased scrutiny for its significant environmental impact, with mounting concerns surrounding its extensive land and water use, waste generation, and microplastic pollution. In response to these concerns — and fueled by emerging policies and brand sustainability commitments — there has been a surge in interest for developing alternative textile fibers to replace the conventional synthetic and manmade cellulosic fibers on the market today. For these alternatives to see widespread adoption, they must not only have demonstrably better environmental outcomes, but also deliver comparable performance and cost relative to conventional fibers — a trifecta that has, so far, proven unattainable. However, progress continues on both the technology and policy fronts, leaving a glimmer of hope for future adoption.
In this webinar, Lux will explore the key trends, needs, and innovations in alternative textile fibers.
Key learnings will include:
- An overview of the different categories of alternative textile fibers and their main value propositions
- Insights into the innovator landscape and key technology advances
- Real-world case studies showcasing successful, or unsuccessful, implementation
Beyond Li-Ion: What Comes Next for EV Batteries?
Twenty years ago, Li-ion batteries played a pivotal role in proving the viability of electrified transport. Since then, Li-ion batteries have formed the backbone of the automotive industry, while also enabling the storage of electricity at scale. Today, as global EV sales approach 20% of new vehicle sales, new challenges emerge. Consumer pain points and requirements from EVs are different for mass-market consumers compared to early adopters. Addressing constraints on the supply of battery materials across various time scales is critical for battery manufacturers and must occur while meeting consumer expectations of EVs and navigating changes in the geopolitical landscape.
In this webinar, we will:
- Analyze consumer sentiments to understand what pain points automakers should address in future EVs.
- Understand limitations with today’s Li-ion batteries.
- Provide a roadmap of battery innovations likely to power the next-generation of EVs.
- This webinar digs into what generative AI is, what it isn’t, and explores the impacts and implications of generative AI on innovation.
Beyond the Algorithm: How AI-Enabled Anthropology Unlocks Deeper Consumer Insights
As AI and large language models (LLMs) continue to transform consumer insights, they also raise important questions about the depth of analysis and overall quality they deliver. From a lack of nuance and contextual understanding to the absence of a human-centric approach, AI tools can fall short in truly grasping complex consumer behaviors and motivations. Without direct consumer data, many AI models struggle to deliver meaningful insights.
This webinar explores how AI-enabled anthropology helps overcome many of the limitations associated with some AI tools. By focusing on context, reflexivity, and consumer observation, anthropology brings a depth of understanding that complements AI’s capabilities. We dive into the Lux approach to predictive anthropology to demonstrate how AI can effectively and ethically be used to forecast consumer trends while still maintaining a human-centered approach.
We compare predictive anthropology to other LLMs, highlight key differences, and showcase practical examples demonstrating why predictive anthropology provides richer, more actionable insights for consumer research.
Finally, we present best practices for AI-enabled research to help you understand and assess how consumer centric your research tools are. Don’t miss this opportunity to learn how AI and anthropology can work together to revolutionize consumer insights!
Beyond the Grid: How Microgrids are Energizing Diverse Sectors
For the last century, if you wanted electricity, you needed to connect to the main electricity grid. This was as true for industrial facilities as it was for residences, but for the first time in the last century, signs are suggesting a new opportunity is emerging to produce and manage power locally on a microgrid. Though historically, only facilities with a critical need for reliable power — such as military bases or hospitals — considered microgrids, falling costs for distributed renewables and storage are intersecting with increases costs and timelines for securing grid connections. Today, a tipping point is approaching, and there are use-cases emerging where microgrids can provide benefits to reliability and economics. In this webinar, we focus on opportunities for microgrids including results from our computational analysis of community microgrids and answer questions such as: — Can microgrids deliver cheaper power in new neighborhoods than upgrading the existing grid? — What circumstances are most attractive for deploying microgrids? — What emerging opportunities, like the hydrogen economy, for example, are a promising fit for microgrids?
Breaking Through the Hype in Consumer Product Innovation
Hype cycles drive innovation; however, misalignment between innovation investment and its consumer impact frequently occurs because the hype cycles, rather than core consumer needs, dictate innovation investment. While many companies target fads during these trends, this strategy doesn’t create a sustained business or align with innovation risk.
The result is that most companies either fail to innovate successfully or become followers of high-competition sectors, especially when innovation financing is expensive. Therefore, innovators must make better early stage-gate decisions or sift through the innovation results of hype cycles to identify technologies that can be applied today or directed for future opportunities.
This webinar aligns the status of unmet needs or product differentiation, technology availability, and the state of scalability and cost to provide a means to identify the minutia that matter hidden within hype cycles and weed out the winners from the losers.
Breaking Through the Sustainable Packaging Dilemma: Carbon Footprint vs. Waste Management
Bridging the Divide Between Corporates and Early Stage Startups
Corporate interest and engagement with startups continues to grow. However, there remains significant friction that prevents simultaneously realizing maximum value for corporates, while also enabling startups to survive and thrive. At the earliest startup stages, corporates have a unique opportunity to influence the direction of transformative technology development, accelerating both bottom-line improvements and the generation of their next great products.
In this session, Kevin See, head of Ecosystem at Activate, explores the common pitfalls corporations face when partnering with startups, shares insights into overcoming these hurdles, and highlights strategies for fostering successful and productive startup collaborations.
Building the Biobased Future of the Chemicals Industry
Cool Innovations: Next-Generation Thermal Management Materials for Emerging Technologies
Effective thermal management is becoming increasingly critical across industries as devices and systems grow smaller, faster, and more powerful. From electric vehicles and renewable energy systems to advanced electronics and data centers, managing heat efficiently is essential for performance, safety, and longevity. Companies are facing rising pressure to adopt cutting-edge thermal management solutions that address growing heat challenges while balancing cost, reliability, and sustainability. In response, innovators are developing advanced materials and technologies — including phase-change materials, next-generation thermal interface materials, aerogels, and dielectric coolants — to push the boundaries of heat management efficiency.
In this webinar, Lux will explore key trends and innovations in thermal management materials.
Attendees will gain insights into these topics:
- Emerging and unmet materials needs in thermal management systems
- The evolving landscape of innovators driving advances in thermal management materials
- Comparative advantages and limitations of cutting-edge thermal management materials
- Case studies showcasing successful implementation of novel thermal materials
CPG Innovation in 2025: Unlocking the Tipping Point in Sustainability, Health, and Packaging
Cutting Costs for Cutting Carbon: Low-Cost Pathways for Direct Air Capture
Challenges in managing greenhouse gases are driving the energy transition. While most of our modern economy focuses on burning fossil fuels or using them for feedstock, the energy transition requires new sources of energy to power our existing processes and a secure source of non-fossil carbon feedstock. However, two key challenges emerge when thinking about carbon. First, there are some industries, like steel and cement production and aviation fuels, where no viable alternative technologies exist today at scale. Second, many products use CO2 as a feedstock and now need to find alternative sources.
Direct air capture (DAC) is an emerging approach to solve one of these hurdles due to its ability to remove biogenic CO2 in a quantifiable way. While attractive on paper, in practice, the technology has been plagued with high costs and few commercial deployments to date. With a wave of policy support and newly announced pilot projects, DAC is stepping into the spotlight.
In this webinar, we:
- Review some of the technology pathways used for DAC, including forecasted costs through 2050
- Identify key developers of these solutions and pilot projects deployed thus far
- Evaluate cost reduction potential of different technologies, and how companies can engage the market
Emerging Technology Platforms to Optimize Operations for the Oil & Gas Industry
In this webinar, we explore how existing and emerging technologies enable oil and gas companies to improve regulatory compliance, risk mitigation, and automation in current production environments. Companies must balance their short-term operational goals with investments in long-term transformational technologies to improve efficiency and minimize risk.
The webinar evaluates the present and potential value of technologies like humanoid robotics and computer vision and provides advice for adoption.
Essential Insights for Global CPG Leaders – Unlocking Transformative Beauty Trends
This webinar dives deep into the transformative trends reshaping the global skincare landscape, offering CPG professionals actionable insights to build a sophisticated, cross-cultural understanding of the key consumer dynamics driving the future of beauty. We uncover the powerful intersection of beauty and technology, showcasing how cutting-edge innovations like AI-driven personalization and nanosystems are elevating consumer demands for tailored and highly effective solutions. Additionally, we dissect the evolving definitions of safety and sustainability within the beauty sector, highlighting how these shifts are influencing consumer expectations for clean beauty, natural ingredients, and ecofriendly packaging — critical factors for future-proofing product offerings. Our exploration of the holistic “beauty from within” movement equips CPG leaders with a deeper comprehension of how wellness trends are shaping the beauty category. We spotlight the rising importance of functional ingredients, the gut-skin connection, and traditional medicine. And finally, we uncover the growing trend of gender-neutral skincare, unpacking the influence of K-beauty and androgynous subcultures redefining inclusivity worldwide. This webinar is indispensable for CPG professionals looking to harness these trends and maintain a competitive edge in a rapidly evolving market.
Finding the Right Fit for Vehicle-to-Grid
Getting Smart About Packaging
Traditionally, packaging innovation has focused on enhancing a material’s performance and design. Yet, in an increasingly digital world, packaging teams are venturing beyond physical attributes, redefining the functional scope of packaging. Digital technology advancements and cheaper electronic components enable digital tags and labels to create new opportunities within the packaging industry.
In this webinar, Lux will delve into the role of smart packaging to fulfill the strategic needs of global companies today and provide an assessment of how clients can effectively incorporate smart packaging into their innovation roadmaps.
As companies consider ways engage in smart packaging, this webinar will:
- Break down the key factors driving interest in smart packaging and comment on the historical challenges for its adoption.
- Highlight innovation areas and use-cases in which smart packaging is the right fit.
- Provide examples of how different players in the value chain are interacting with smart packaging.
How the UN's Plastic Waste Treaty Will Transform the Plastics Industry
How to Implement AI in your CPG Innovation Workflow to Maximize Outcomes
Innovating Toward Net-Zero: A Roadmap for Oil and Gas Companies
Innovation in the oil and gas industry changed dramatically in the last year. Many companies faced increasing pressure to deliver consistent financial returns amid record demand for oil and gas products. At the same time, interim decarbonization goals are approaching with increasing pressure from the public at large and governments to lower emissions. Navigating this challenge requires a clear vision of what your organization will look like in a net-zero future to ensure decisions made in reaction to short-term pressures don’t cause you to miss out on lucrative opportunities that will arise in the energy transition. In this webinar, Lux shares its net-zero strategy framework to guide innovation strategies for oil and gas companies. You can expect to: — Identify specific business models and technologies critical to net-zero oil and gas companies — Understand how incumbent oil and gas companies are executing on these strategies — Learn how to apply this framework to your organization
Justifying the Value of Long-Term Innovation in 2025: Betting on Breakthroughs
A few years ago, innovation leaders in the U.S. were flying high, as pandemic-era stimulus and government incentives for clean technologies made investing in both near- and long-term innovation projects an easy sell to top executives. Today, the situation has been turned on its head, with headwinds for global trade, higher interest rates, and increasing volatility in government support suddenly making innovation a tough sell. Innovation leaders must develop new strategies to show that innovation organizations can keep up with the evolution of corporations, impact growth in the near term, and carve out a place for long-term technology development.
This webinar will unpack these challenges and give leaders insights into the strategies and approaches needed to justify innovation spending in 2025. This conversation will lay out a framework that will help a range of stakeholders, including leaders and practitioners, prioritize and justify innovations and build a compelling agenda for 2025.
Navigating Uncertainty: Trump Administration, Industry & Policy Disruption, and Cleantech Implications
The 2024 U.S. presidential election has set the stage for a pivotal moment in innovation and cleantech. As businesses prepare for a shifting political landscape, the stakes are higher than ever. Economic volatility, sweeping regulatory overhauls, and changing priorities on energy and sustainability are poised to reshape industries globally.
Join Lux Research for a dynamic webinar that cuts through the noise to offer clarity, foresight, and strategic insights for navigating these turbulent times. We dive into the key questions defining the post-election future:
- What does a changing presidential administration mean for cleantech innovation?
- Could major regulatory updates disrupt consumer product formulations overnight?
- How will trade and tariff policies evolve under the new administration, and what opportunities or risks will they bring?
- In a capital-constrained economy, how can companies justify and amplify the return on innovation investments?
- What strategies will allow businesses to innovate their way to profitability as margins face pressure?
Explore how shifts in federal energy policies, subsidies, and climate priorities will redefine global energy markets and the role of renewables. Learn how to adapt to sudden bans on ingredients and emerging compliance challenges. Gain actionable strategies to turn uncertainty into opportunity — whether it’s leveraging transformative technologies to optimize costs or adapting product portfolios to align with an evolving regulatory environment.
This session is essential for leaders ready to seize the moment and position their organizations for success amid unprecedented political and economic change. Don’t just navigate disruption — shape the future.
Retooling Industry: Manufacturing for the Sustainable Transition
Tech Innovation in 2025: Themes and Technologies to Monitor
The Future of Heat: Key Technologies Decarbonizing Industrial Heat
The Next Era of Chemicals Innovation
In recent years, “sustainability” emerged as the driving force behind corporate innovation initiatives in response to a surge of public interest and shareholder pressure. Compared to the fever pitch, enthusiasm for sustainability is waning, and innovation initiatives are returning to their roots — driving business growth and market expansion. As the priorities for the chemicals industries evolve, innovation initiatives must adapt accordingly.
In this webinar, Lux unveils the new client priorities for our Chemicals service, reflecting our commitment to evolving our research to help you spark the right ideas (Inspire), enlighten your strategy (Illuminate), and activate your vision (Ignite) along the human-centric innovation journey. This webinar:
- Highlights comprehensive analysis. Explore innovation initiatives across the chemicals industry from Lux’s proprietary data and the latest annual reports, covering over 90 chemicals companies globally
- Outlines new priorities. Discover the new client priorities for our Chemicals service and the key innovation focuses driving the chemicals industry’s journey
- Showcases practical examples. See how Lux’s process and decision frameworks build and strengthen the narrative of innovation within the industry
The Next Era of Energy Innovation
In recent years, “sustainability” emerged as the driving force behind corporate innovation initiatives in response to a surge of public interest, shareholder pressure, and emissions regulations. Compared to its zenith just a few years ago, enthusiasm for sustainability waned considerably, and innovation initiatives are returning to their roots — driving business growth and market expansion while still lowering emissions
In this webinar, Lux unveils its updated client priorities for the energy sector, touching on both the oil and gas and electric utilities sides of the industry. Specifically, we will:
- Highlight our analysis of innovation activities within large companies based on annual reports and interviews, identifying differences across the value chain and regions.
- Introduce our updated client priorities for our Utilities and Oil and Gas services, and how technologies can align to address those priorities.
- Showcase practical examples of how to use Lux’s frameworks and analysis to execute on your innovation strategy.
The Next Era of Industrials Innovation
In recent years, “sustainability” emerged as the driving force behind corporate innovation initiatives in response to a surge of public interest and shareholder pressure. Compared to the fever pitch, enthusiasm for sustainability is waning, and innovation initiatives are returning to their roots — driving business growth and market expansion. The industrial industry is the backbone of the global economy, supplying the raw materials and equipment essential for infrastructure and supply chains. As industries evolve with rapid technological changes, the sector must adapt its innovation initiatives accordingly.
In this webinar, Lux unveils the new client priorities for our Industrials service, reflecting our commitment to evolving our research to help you spark the right ideas (Inspire), enlighten your strategy (Illuminate), and activate your vision (Ignite) along the human-centric innovation journey. This webinar:
- Highlights comprehensive analysis. Explore innovation initiatives across the industrial sector from Lux’s proprietary data and the latest annual reports, covering nearly 100 industrial companies globally
- Outlines new priorities. Discover the new client priorities for our Industrials service and the key innovation focuses driving the industry’s journey
- Showcases practical examples. See how Lux’s process and decision frameworks build and strengthen the narrative of innovation within the industry
The Safety Gap: Leaping from Human-Centric Insight to Technological Solution
The Stakes for Innovation Leaders in the U.S. Election
The State of Sustainable Impact in CPG
Top 5 Consumer Trends Shaping 2025
Step into the future with us as we delve into five trends shaping consumer culture that will redefine how businesses can successfully connect, innovate, and thrive in the year ahead. In this webinar, we’ll explore the powerful forces driving change in 2025, from the quest for security amid financial uncertainty to the rise of slow living and mindfulness, intentional aging, cultural and political divides, and what it truly means to be human in the age of AI.
Through this lens, we’ll decode the “why” behind these shifts, uncovering their profound impact on consumer behavior and how they are redefining opportunities for CPG brands, retailers, and the foodservice industry.
This webinar is designed to inspire and empower marketers, innovators, and strategists with actionable insights that go beyond trends to unlock real growth potential. Don’t miss your chance to stay ahead of the curve and lead with confidence in a rapidly evolving marketplace.
Who Should Attend: Leaders, decision-makers, and anyone looking to future-proof their strategies with a clear understanding of the forces driving tomorrow’s consumer.
UN Update: Moving Towards a Global Treaty on Plastics
our unique know-how
What makes Lux special is our ability to link insights across industries, scientific domains, and cultures to give you a complete interdisciplinary and cross-industry perspective.